Alaska Airlines is enhancing comfort and style with new premium perks that will be available starting this fall. Guests can look forward to enjoying the following:
- Lagunitas Hoppy Refresher: non-alcoholic sparkling water with a refreshing hoppy flavour.
- Straightaway Nitro Espresso Martini: made with Stumptown Coffee Roasters for a smooth in-flight treat.
- Cosy Filson Blanket: available for First Class guests, designed to elevate their comfort in the air.
- Salt & Stone Amenities: these will be available in our lounges and onboard, helping guests refresh and rejuvenate.
Straightaway Nitro Espresso Martini: made with Stumptown Coffee Roasters
As guests savour one of the new premium beverages, they can wrap themselves in Alaska’s First Class blanket, created in collaboration with Filson, a renowned outdoor outfitter based in the Pacific Northwest. Made from soft, durable fabrics, this blanket provides both comfort and style, ensuring that our First Class guests remain cosy during long-haul flights.
Alaska’s First Class blanket, created in collaboration with Filson
Filson is thrilled to team up with Alaska Airlines, also based in Seattle, to showcase a piece of outdoor gear for travellers. “We created this First Class blanket with careful attention to detail, ensuring that passengers enjoy comfort and style throughout their journey. Whether travelling across the country or embarking on your next outdoor adventure, this blanket is designed to keep you warm,” said Alex Carleton, Chief Creative Officer at Filson.
Alaska Airlines is also excited to introduce Salt & Stone soap and lotion in all our Alaska Lounges and onboard restrooms. The uplifting citrus scents of Italian bergamot, grapefruit, and orange blossom will awaken guests’ senses, while the earthy warmth of vetiver, hinoki, and amber will ground and soothe them. Known for their high-quality, natural ingredients, Salt & Stone products reflect Alaska’s commitment to self-care and comfort.
Salt & Stone soap and lotion in all Alaska Airlines Lounges and onboard restrooms.
“Our guests appreciate unique, high-quality experiences, and these new products enable us to enhance their journey while showcasing regional pride on every flight. Our partnerships with Lagunitas, Filson, Salt & Stone, and other West Coast companies demonstrate our commitment to supporting local brands and delivering the ultimate premium guest experience,” said Todd Traynor-Corey, Managing Director of Guest Products at Alaska Airlines.
