Cathay Pacific Taking Comfort to New Heights With Ostrichpillow

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OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity
OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity

 

Cathay Pacific Taking Comfort to New Heights With Ostrichpillow. In Cathay’s ethos, we recognized a commitment to elegance and traveler wellbeing—values that align seamlessly with our own. A collaboration between our two brands was as natural as putting two and two together.

OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity
OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity

 

Cathay recently expanded its positioning to be more holistic by creating an e-commerce platform catering to its customer’s lifestyle needs. On this platform, they feature exclusive co-branded products from various premium brands. Ostrichpillow was one of the first brands selected to contribute to the catalog.

Our objective was clear—to curate a capsule collection of customized products that not only adds lifestyle value to Cathay’s customers but also encapsulates both brands’ shared passion for comfort and care, all while spotlighting Cathay’s distinctive visual identity.

In collaboration with the branding and marketing aficionados at Cathay, we decided to take two of our bestselling travel products and infuse them with Cathay branding.

OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity
OstrichPillow Go Neck Pillow and Eye Mask inspired by Cathay’s visual brand identity

 

The result? Exclusive custom editions of Go Neck Pillow and Eye Mask. Inspired by Cathay’s visual brand identity, we cobranded each product in the airline’s signature jade green and adorned it with the Cathay logo while keeping our essence.

Collaborating with Cathay Pacific has been a gratifying way to reach this demographic in a new and dynamic way. The exclusive capsule collection we crafted in collaboration with the creative minds at Cathay Pacific is a testament to our ability to design and produce distinctive, branded products. Anyone who’s flown Cathay can attest to the brand’s commitment to customer service and, beyond that, customer comfort. From the quality of Cathay’s cabin services to their best-in-class in-flight entertainment offerings, it’s not for nothing that Cathay has earned the honor of being the #8 airline in the world.