Hawaiian Airlines put sustainability front and centre


Hawaiian Airlines, in partnership with WESSCO International have shown their commitment and dedication to providing sustainable kits to their passengers by developing a new range of amenities with Moloka‘i-based brand Kealopiko. Both companies are keen to showcase the beauty and culture that Hawaii has to offer, and the kits feature designs of coral and fern alluding to the State’s abundant natural resources. 

Kealopiko was founded by three women passionate about sharing the rich culture of Hawai‘i, protecting the environment and operating as an eco-conscious brand. The company’s production is done in a small shop on Molokai, where organic materials are sustainably dyed, cut and sewn by hand before being sold online or in its downtown Honolulu store. Each of their designs honors indigenous wildlife, language, practices, aliʻi (royalty), kūpuna (elders and ancestors), and moʻolelo (stories and history). 

Embarking on this redesign, we knew we wanted a partner who could help us tell the stories of our island home, said Avi Mannis, senior vice president of marketing at Hawaiian Airlines. “Kealopiko is a natural fit. Their sustainable production and bold, contemporary design align with our values and complement the flight experience we want to offer our guests.” 

First and Business class guests onboard will be treated to a canvas clutch bag, which is available in two colourways, and features Hawaiian Airlines branding, coral print and coconut shell button. Whilst those sitting in their Extra Comfort cabin will receive a kit made from natural felt, with a wooden engraved tag featuring a story from Hawaiian culture that details the symbiosis between Earth, Sea and Sky, known as Ēkaha. 

The kits contain all the travel essentials including a Bamboo Comb, socks, dental kit and cosmetics from the Hawaiian Airlines private skincare line, Lōli‘i. 

Economy Passengers also have new offerings onboard, with a coral Kraft paper bag containing travel essentials including earplugs and a sleep mask featuring the Hawaiian coral design shown in the other kits. 

As they are dedicated to sustainability, and the reduction of single use plastic onboard the amenities feature eco-friendly paper packaging. The kits are designed to honour the special islands of Hawaii, and everything they have to offer, whilst also helping to look after the environment for future generations.