Icelandair are proud to introduce a new textile collection – with fresh designs inspired by Icelandic nature. Replacing the previous range of textiles (blankets, pillows, headrests and more) inspired by the Icelandic language with the surplus textiles being donated to charities.
Inspired by nature.
The new collection is inspired by the peaks of Iceland’s magnificent mountainous landscapes and has been created in collaboration with WESSCO International.
From the ancient, flat-topped mountains in the Westfjords to the jagged peaks of East Iceland, Icelandic mountains are renowned for their beauty and eternal aura. They feature heavily in the nation’s folk tales and poetry, sometimes with a personality of their own that interacts with Iceland’s inhabitants.
Using sustainable materials
As part of Icelandair’s commitment to constantly look for ways to reduce the environmental footprint of its operation, the new collection is primarily produced from sustainable materials.
The Economy blanket and pillow are made from a recycled PET. PET, short for Polyethylene Terephthalate, is a strong, lightweight and often transparent plastic, made from a combination of oil and petrochemicals. Recycled PET (RPET) is produced by collecting, sorting and recycling PET, then refining the material into flakes that can be turned into new products.
The key impact of RPET is in its creation – reducing greenhouse gas emissions by 71% when compared with virgin PET and requiring 79% less energy to produce. It’s cruelty free, 100% recyclable, and is very lightweight, durable and tear-resistant.
Icelandair will no longer use plastic for fresh Saga Premium duvets and blankets. An attached elastic band will show that the duvet is unused.
The introduction of this new range coincides with an initiative to minimize the use of onboard disposable water bottles. This change was planned for 2020 but was delayed because of changes related to COVID-19 safety measures. Icelandair estimate that this will reduce the use of plastic by up to 20 tons per year.