SPIRIANT, has brokered a special brand collaboration between Royal Jordanian Airlines and 4711 House of Fragrances. A longstanding customer favourite, the classic 4711 cologne is now featured in the airline’s amenity kits.
Royal Jordanian has been a big fan of the 4711 cologne since the early 70s, with the Eau de Toilette being in regular use in their aircraft lavatories until today. “It made complete sense to us to propose continuity from the lavatory to the amenity kits for Royal Jordanian,” said Michel Kuitems, Director of Sales & Product at SPIRIANT Middle East.
