Emirates Premium Economy and Economy Class customers on long haul flights globally will be treated to new complimentary amenity kits, now onboard. The amenity kits have been designed in partnership with United for Wildlife, to highlight eight of the most endangered species on the planet.
Preserving wildlife and habitats is a core pillar of the Emirates Environmental Sustainability Framework. The new amenity kit range will highlight Emirates’ longstanding partnership with United for Wildlife and commitment to raising awareness about endangered species, and the prevention of illegal trade of wildlife and wildlife products. The animals featured on the kit pouches and bookmarks are some of the most trafficked creatures in the world – the green sea turtle, African elephant, blue macaw, gorilla, hammerhead shark, lion, pangolin, and the black rhino.
David Fein, Co-Chair of United for Wildlife, said: “The illegal wildlife trade is international organised crime that is driving many iconic species around the world towards extinction at an alarming rate. Airlines and other transport operators have a huge role to play in disrupting the traffickers’ supply chains. Emirates have consistently demonstrated leadership and commitment in tackling this global threat. We are delighted to see the new amenity kits from Emirates now onboard and hope that passengers find them informative and inspiring.”
The new Emirates wildlife amenity kit pouches are reusable and made from washable kraft paper with bespoke art of the animals printed in non-toxic soy-based ink. The contents include a selection of durable travel essentials made from materials that reduce the use of virgin plastic. The toothbrush is made from a combination of wheat straw and plastic, and the socks and eyeshades are made from recycled plastic, in this case, rPET (recycled polyethylene terephthalate). Emirates is also phasing earplugs back into the amenity kits at the end of the year – due to popular requests from customers.